Your brand is our inspiration

Your brand stands for something bigger than the products and services you sell. It embodies an inspiring ethos, brings a strong point of view and takes action to make a positive impact in the world.

Partner on Purpose can help you find your perfect brand partners.

WHY?

We work together through partnerships as your purpose driver

WHO?

We help secure partnerships to enhance brands’ purpose

WHAT?

We have proprietary tools that can optimise your brand partnerships

CONTACT

We look forward to hearing from you to see how Partner on Purpose can make a difference
COVID-19 and the conflict in Ukraine are changing the world as we know it.

As a result of the COVID-19 pandemic and the on-going crisis in Ukraine, a new sponsorship landscape is emerging. Certainty is being replaced by fast adaptation, profitability is now measured by purpose and partnerships must acknowledge that peace and freedom are a priority for society. Prestige has been redefined by social and environmental responsibility.

We are not only in a process of digital immersion but also in an environment where authenticity is paramount.

Today, brands need to possess more empathy; they must adapt and reinvent themselves to be viewed sympathetically while gaining a leading position globally.

"The world of partnerships has now changed forever."
Michael Payne
Former IOC and F1 Marketing Chief. Chairman CEO at Payne Sports Media Strategies
"The world of partnerships has now changed forever."
Michael Payne
Former IOC and F1 Marketing Chief. Chairman CEO at Payne Sports Media Strategies

The importance of purpose

79%

of customers would be more loyal to a purpose-driven company (Cone/Porter Novelli 2018)

68-74%

of consumers are affected by sustainability when making a purchasing decision (SBI 2021)

40%

of millennials believe the goal of business should be to “improve society” (Deloitte Survey 2018)

70%

of consumers are proud to be associated with a purpose-driven company (Cone/Porter Novelli 2018)

"The pandemic has accelerated the need for us to become Global Citizens and observe a more ethical and sustainable ethos. It is clear that corporates and federations need to Partner on Purpose and positively execute these partnerships to meet growing ethical demands."
Patrick Nally
"Founding father" of modern sports marketing. President of the International Federation of Match Poker
"The pandemic has accelerated the need for us to become Global Citizens and observe a more ethical and sustainable ethos. It is clear that corporates and federations need to Partner on Purpose and positively execute these partnerships to meet growing ethical demands."
Patrick Nally
"Founding father" of modern sports marketing. President of the International Federation of Match Poker

We help drive
your change

We work with your brand to create and articulate your sponsorship brief.

Following this, we identify the best-suited partnerships for your brand.

We research, score and validate potential partnerships to create a shortlist for brands to choose from.

We then navigate the complexities and nuances of contract negotiations to reach an agreement that is in your best interests.

We develop a comprehensive sponsorship activation campaign. These activations are directly linked and integrated with all marketing, public relations, internal communications and digital activity.
We generate meaningful and measurable metrics which highlight the ROI from sponsorship and the contributions you have made to the overall success of your business.
 
We also evaluate how the current sponsorship portfolio has contributed to your brand’s overall business objectives.
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Ready to change the rules of the game?

Join our network. Together we can make a difference!

Let me know more...




    Meet our partners

    Ready to change
    the rules
    of the game?

    Join our network. Together we can make a difference!

    Let me know more...




      Partner on Purpose

      Partner on Purpose is not just an agency. It’s a network, and a community.

      You and your organisation are already deeply embedded in the fabric of sport. We want you to strengthen that relationship still further by joining our network, our community, and sharing our goals.

      Image credits: Asma Al Thani, FIBA, FIVB, FITEQ, Manchester United Foundation, Jordan Olympic Committee.

      Contact us

      +[44] 1892 860862

      One Kingly Street
      London W1B 5PA
      UK

      info@partneronpurpose.org

      Contact us

      (+44) 1892 860862

      info@partneronpurpose.org

      One Kingly Street
      London W1B 5PA
      UK

      Image credits: Asma Al Thani, FIBA, FIVB, FITEQ, Manchester United Foundation, Jordan Olympic Committee.

      Connect with us